Improve your store by customizing store display fixtures

Store display fixtures are essential to communicating promotions to customers. Designing displays is the first step to effective marketing.

Store display fixtures can be made from wire and are able to be moved throughout a store. These fixtures can be end caps, sidekicks or stand alones depending on the needs and size of the company. A fixture can be created to suit the size of any store.

The store display fixture can be attached to different shelving units or be placed in high traffic areas. Generic designs can be used to display and market any product, where there are also company and product specific displays. Adaptable store display fixtures can be a simple addition to any store department aisle. Selling related products on a display can encourage the purchase of an additional item by a customer to increase average basket size.

Matrix Marketing Concepts works directly with the retailer to design a display that will be functional and versatile. The store display fixtures are designed with interchangeable graphics in mind, that directly relate to the product being sold and advertised. The graphics have a great, eye-catching presence that appeals to customers. As the merchandise or promotion changes, the graphics of the store display fixtures are easily adaptable. Each interchangeable graphic can be designed to suit the advertised merchandise. The options range from posters, header cards and various inserts used to promote special pricing and product sales. One week could feature a new DVD release; the following week could feature a special offer on holiday related DVDs.

Regardless of the size or type of store, any type of display can be created and manufactured from start to finish to suit your own as well as your customer’s needs.

The options for style and use of store display fixtures are endless with innovative designs from Matrix.

» Interested? Contact Matrix Marketing Concepts to discuss your needs!